We try to be realistic here where others appear to be, um, optimistic about crowdfunding or fan funding earnings.
It can be a bit complicated but here is a simplified example that errs on the conservative side – in other words, if you achieve average or better results, you’ll do better than this example.
The best method we’ve found is to take the number of views your content has in a month (30 day period) and apply a response rate to that of .05%
Because YouTube provides view counts (vs. Instagram) we will use it in this example.
Assume you have 100,000 views each month on YouTube and each of those views included your FanBeach fan funding item and you asked your fans to support you.
If .05% (we think this is an average rate of response) said yes, that would mean you’d have 50 fans contributing to you.
If you have 1,000,000 views, add a zero to the 50 above, which is, of course, 500.
Here is the part where it is complicated. Because you can offer tiers or levels of support ($2.95 – $199.95 – before our revenue share), how much those 50 fans are paying you depends on the choice they made.
It is safe to assume most will be at the lower tiers but you may be surprised by how many are generous.
Creators often have different pools of fans on each social media site. That means you can see substantial unique support by asking your Instagram, YouTube and other subscribers and followers to each support you and each can then become a valuable and steady revenue stream.
One last very important point: The formula above assumes you are following the “best practices” for sharing your fan funding links. Please see the examples elsewhere in the FAQs for help! You do need to share them and actively “ask” your fans to support you or your results will be smaller than this example.